Product-led growth and sales-led growth are not opposites. They work best together when your product and sales team share the same plan. Based on what I have seen firsthand, here is how to balance both without losing customers or wasting sales effort.

Many founders expect hustle to carry their sales team, but without clear workflows, even the best players burn out. Drawing on over a decade of rugby coaching and hands-on sales leadership, I break down how to build a sales system that runs like a well-drilled team, with clear roles, practiced plays and repeatable results.

Maximize your CRM’s value. Learn practical steps to transform your CRM from a data tool into a powerful revenue engine that drives sales, growth, and customer success.

Avoid costly hiring pitfalls. Learn the top 3 mistakes B2B startups make when building a sales team — and how to build a strong, scalable sales force from day one.

Discover our proven 5-step AI-powered cold outreach framework designed to boost replies and conversions for modern SaaS sales teams. Turn smart automation into real results.

Discover essential growth hacking techniques to help your B2B startup scale faster. Learn practical, data-driven strategies for onboarding, content marketing, partnerships, and customer retention.